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Local Business Listings on Google, Yahoo!, and Bing [Updated]

  • February 19, 2014
  • by Gradiva Couzin

Local listings are more important than ever. Here’s how to get your business listed in the major local search engines.

Google

Google’s local search results can be seen in Google Maps and as localized results in universal search. You can create a free local business listing on Google+ by logging in and navigating to Create a Google+ Page, but first you’ll need a Google Account.

To claim an existing local business listing, navigate to your business page and click on “Manage this page.”

Yahoo!

Yahoo!’s local search results are available at http://local.yahoo.com.  Local listings are free, but listing enhancements can be purchased for $9.95/month or $29.99/month. You can submit your local listing here. (You’ll need a Yahoo account).

Bing

Add a new listing at Bing Places for Business (click on “Get Started”).

To claim your business if it already has a Bing Places listing, navigate to your business listing on Bing.com and click “report a problem.” On the next page, click the “claim this listing” button. Alternatively, you may search for and claim your business on the Bing Places dashboard.

Also note that Bing (as of February 2014) gathers and verifies data from Yelp, so it is a good idea to update Yelp in conjunction with Bing Places.

Ask

Ask’s local listings (available at http://www.ask.com/local) are partnered with Citysearch.com. See below for information on how to add your business to Citysearch.

Citysearch

If your business already has a page on Citysearch, navigate to your business’s page and click on the “Own this business? Unlock this page” link. You’ll be prompted to claim your listing via a free Citygrid account.

Citysearch does not currently feature the option to add local listings on site. Citysearch obtains local business data from InfoUSA. Please read on to learn how to add your business to InfoUSA. After doing so, your business should appear on Citysearch within 1-2 months.

Yelp

Yelp is an online city guide made up of user-generated reviews. Bing has begun to incorporate Yelp data into its local listings; additionally, iOS 6 and iOS 7 integrate Yelp features into its Map application, making Yelp more important than before. To add or update a Yelp listing, follow the outline below:

  • To add a listing, first perform a search for your business name & location. If no results come up, click the large, red “Add A Business” button on the page. You will need to sign up for a free Yelp account.
  • To claim an existing business listing, navigate to your business page and click on “Edit Business Info.”
  • Learn more at the Yelp support center for business owners.

YellowPages.com

Yellowpages.com offers a free listing. Follow the instructions to add your listing here: http://listings.yellowpages.com/.

Infogroup/InfoUSA

Infogroup/InfoUSA has a database with millions of local businesses, and is used by many other search engines to fill out their listings.  You can submit your business at http://www.expressupdate.com/search.

Search for your business by entering your business name, phone number or address. If you see your business listed, click the blue “claim now” button. You will receive a phone call at your business phone number to verify that you are the owner. If you do not see your business, click the “add it now” text link.

Localeze

Similar to Infogroup/InfoUSA, Localeze lists local businesses in an extensive database.  Add or claim your business listing at www.localeze.com.

If you have an existing listing, you may make updates once per year at no cost. If you do not have an existing listing, or wish to make updates more frequently, you may purchase an annual enhanced listing for $297.

Acxiom

Acxiom’s feeds go to Yellowpages.com, Superpages.com and Google+ Local. To manage your listing via Acxiom, visit this link. Acxiom allows small business owners to list five locations for free. If you have more than 5 locations, the cost is $50 per location annually.

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29 COMMENTS
  • (name edited. use real names, not keywords!)
    April 30, 2010 at 11:38 pm

    Hi,

    Greetings!!

    You post is right.. We need to submit our website in search engines. I am waiting for your next post for related to another topic.

    Thanks & Regards
    Prince Chawla

  • (name edited. use real names, not keywords!)
    June 7, 2010 at 8:38 am

    Great tutorial! In regards to citysearch, it changed a little bit. For example, if you have a professional service business you will need to use the premium listing. But any other business such as carpet cleaning etc. are available to add their listings for free.

  • YourBridalPlanner.com
    June 10, 2010 at 8:38 am

    Can you tell me whether or not I lose my link structure SEO benefits if the links in the footer are called into the html with a php include tag?

    1. Gradiva Couzin
      July 29, 2010 at 9:33 am

      Hi Bridal Planner,
      I don’t think that would be a problem as long as page is completely assembled by the time it reaches the client (ie, the browser or the search engine robot). Just to be sure, I’d recommend signing up for Google Webmaster Tools and running the “Fetch as Googlebot” test, in order to see what Googlebot sees on your site.
      -Gradiva

  • Darius
    June 13, 2010 at 7:57 pm

    How can i add my business to Ask.com local listings for Canada.

  • singh03
    November 18, 2010 at 9:49 pm

    HI,
    Very Nice Local listing article.but let me know about how to add yahoo Canada local business listing in yahoo local.pls give me some suggestion how to add Yahoo Canada listing.
    Thanks
    singh03

  • cameron Flare
    January 9, 2011 at 5:36 pm

    I added my business to a bunch – Some didnt let me add because I have a canadian company 🙁

  • Radha Sharma
    March 8, 2011 at 1:53 am

    How do i add my free local business listing in yahoo and bing in local cities of India?

  • [edited - please use a name, not a keyword]
    April 7, 2011 at 10:46 pm

    Very informative article. I truly value what the left and right brain make the voice say through the fingers. Thanks. I will keep coming back.

  • [edited - please use a name, not a keyword]
    June 22, 2011 at 6:20 pm

    Have you used UBL.
    It is paid but it really knocks alot of these out and more.

    About $30

  • nilukashin
    August 18, 2011 at 4:05 am

    HI,
    Grate article…
    My businees is located in London. I tried to add my businnes in yahoo local business listing. But found out that they are allowing only to US. Is this true. Isnt there any option to list my business for Free in yahoo.

  • Gabriel
    August 22, 2011 at 4:31 pm

    Except Google , It’s working only for USA.
    Don’t bother if you are outside USA!

  • Bill
    October 29, 2011 at 1:21 pm

    I searched all over Google but could not find how to add my Canadian based company in Yahoo and Bing. It seems that there is no easy and free listing from them. Any suggestions? Thanks!

  • Pete
    November 17, 2011 at 3:49 am

    Citysearch for ask.com doesnt seem to work in UK? there must be another route?

  • Cody Baird
    December 16, 2011 at 9:36 pm

    Nice Post! I have found it helpful to add your business listing to Acxiom as well as Localeze and Infogroup. I created a step by step post to help business or SEO submit their clients business. I hope this is helpful for all of you. http://www.milkmen.com/blog/2011/11/how-to-guide-for-acxiom/

  • Himan Brown
    October 3, 2012 at 3:59 am

    https://www.infocheckpoint.com/ is another comprehensive B2B directory

  • Lowell Brillante
    October 9, 2012 at 5:15 pm

    Thanks I was looking for a resource of local listings for my business site and this has really helped.

  • Dani
    October 18, 2012 at 9:56 pm

    I agree- It’s so important to get on yelp and get your name out there. You have to be proactive about your social media and local search these days to make it. Here is a link to a helpful video on how to get started on yelp: http://youtu.be/JtGj7A6KP2k

  • Deke.R
    December 3, 2012 at 1:33 am

    Thanks for sharing.
    I have agree but how can we add my business in city search , have tried to much. Please try to help me.

  • Reliable American Roofing
    December 4, 2012 at 8:17 am

    Are there any other updates or other directories where my company information may be submitted? I’ve already added my site to all these directories and am looking for more.

  • lisa
    February 28, 2013 at 1:33 am

    I am searching for Indian business website> We are an India based company. It would highly appreciated if anyone can help me out with business sites…

  • Lynn
    March 30, 2013 at 7:11 pm

    Thanks for sharing the list of helpful links. Do you have a bigger list?. I am trying to source local directories for listing my business.

  • Tom
    May 8, 2013 at 9:07 am

    I would stay away from Yahoo’s listings. They allowed some money market loan company to put their website down for my church. When I tried to have it corrected they said they could not help. Google on the other hand personally called up my Church a few days after the website went up to verify they had a correct listing. Good job Google!

  • webdesign dubai
    June 28, 2013 at 11:03 pm

    I agree to the point that Local Citations are very important for any online business. It benefits a lot in getting a visibility in SERP’s.All the list mentioned above are of good quality sites but I would like to add some sites like
    1. http://www.kudzu.com/
    2. http://www.showmelocal.com/
    3. http://www.brownbook.net/
    4. http://www.whitepages.com/
    5. http://www.superpages.com/
    6. http://manta.com/

    All this sites are also top quality business listing sites.

  • Pritesh Modi
    September 19, 2013 at 6:28 am

    Hi

    I check every website for local search, non of the website support listing for indian or asian country and most of the website provide listing on USA region only.

    Can anyone help me to register or listing business for indian region.

    Regards
    Pritesh Modi

  • kelly Watt
    December 1, 2013 at 7:36 pm

    This is an older post so I though I would add an important site for many countries outside of the US for Bing is http://primeplaces.here.com/. You can create a free listing here and many directories including Bing will populate the listing.
    Regards,
    Kelly

  • IT Company Dubai
    March 24, 2014 at 5:45 am

    Thanks for sharing the list of helpful links. Do you have a bigger list?. I am trying to source local directories for listing my business.

  • Tim Seidler
    June 28, 2014 at 8:49 am

    Great resource. I was emailing a client about how to get listed locally and was about to find all the links myself, but found your page had everything I needed. Thanks for taking some time off my hands!

  • Mujji
    April 27, 2017 at 2:11 am

    Thanks I was looking for a resource of local listings for my business site and this has really helped.

Comments are closed.

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Gravity Search Marketing was formed in 2006 as a partnership between Jennifer Grappone and Gradiva Couzin. Gravity’s clients include Fortune 500 companies, global entertainment brands, niche B2Bs, large and small retailers, and non-profits.
As SEO industry veterans, Couzin and Grappone co-wrote Search Engine Optimization: An Hour a Day (Wiley, 2006, 2008, 2011) and Five Stars: Putting Online Reviews to Work for Your Business (Wiley, 2014), and enjoy sharing their expertise in speaking engagements and press interviews. 
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