With the advent of universal search results, local listings are more important than ever. Here’s how to get your business listed in the major local search engines.
Google’s local search results are available at http://maps.google.com. You can submit a free listing by logging in, but first you’ll need a Google Account.
Yahoo!
Yahoo!’s local search results are available at http://local.yahoo.com. Local listings are free, but listing enhancements can be purchased for up to $25/month. You can submit your local listing here: http://listings.local.yahoo.com/.
Bing
- View Bing Live Search Maps: http://www.bing.com/maps/
- Add a new listing at the Bing Local Listing Center (click on “Add a Listing” at the bottom).
- UK Businesses — local search is fed by Market Location; add a listing here: http://www.marketlocation.com/changereq/
Ask
Ask’s local listings (available at http://local.ask.com) are partnered with Citysearch.com. You can choose from a comprehensive menu of paid Citysearch listings, which run the gamut from small ads to detailed profile pages. Pay-per-call advertising options are available, too. Learn more and sign up here.
Yelp
Yelp is an online city guide made up of user-generated reviews. A listing here is most appropriate for consumer-oriented brick-and-mortar businesses, but could be used for any business.
- Read the Yelp business owners guide
- To add a listing, first perform a search for your business name & location. If no results come up, you will see a large, red “Add Business” button on the page. You will need to sign up for a free Yelp account.
YellowPages.com
Yellowpages.com does offer a free listing. Follow the instruction and your listing here: http://listings.yellowpages.com/.
