Together, search engine experts Jennifer Grappone and Gradiva Couzin are Gravity Search Marketing LLC, a consulting partnership designed to provide you with a full-service search engine marketing solution.
Our philosophy is holistic: to achieve website success you need high rankings for well-chosen keywords and a relevant, usable website to back them up. Our consulting services are always customized to your individual needs and challenges. Services we have provided for our clients include:
Keyword research and analysis for search popularity, competiton,
and relevance- Elimination of barriers to robot indexing
- Copywriting for search engine visibility
- Search engine optimization for branding
- Link building
- Site usability review
- Web analytics, including conversion tracking set-up and analysis
- Pay-per-click (PPC) advertising set-up and management (Google AdWords, Yahoo! Search Marketing/YSM, and MSN AdCenter)
- A/B testing of PPC ads and landing pages for improved conversions
- Competitive analysis
- Social Media Optimization (SMO) and Participation Marketing in blogs, forums, etc.
We have been working in SEO for years to improve ranks and bring targeted traffic to websites managed by busy people at big and small companies. Some examples of available service packages are:
- Discovery Consultation: site audit and baseline status assessment, keyword research, competitive analysis and SEO recommendations.
- Search Marketing Maintenance: ongoing link building, copywriting, analytics, documentation and reporting.
- Pay-per-click (PPC) advertising set-up and management.
- On-site corporate SEO training including materials.
- Site Conversion Analysis to figure out where visitors are dropping off.
Interested in our SEO services? Please tell us a little bit about yourself, and we will be in touch for a no-pressure conversation about how we can help: A note of warning: We are busy these days. If you don't hear back from us in a timely manner, we apologize.
Thank you for the opportunity to be of service!
