ask the experts

Ask the Experts: How Can I Count the Number of Pages On My Site?

Looking for a tool to tell you the total number of pages on your site? So are we! Here’s our advice…

Does Google Index Flash?

The short answer is Yes…

Ask the Experts: Google Won’t Show My Homepage – Why?

If your “about us” page is outranking your homepage, you might be tempted to exclude it from search engines. Don’t! Do this instead…

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Ask the Experts: Links, Tags, and File Names – Quickie SEO Tips

Our “short form” responses to a reader’s questions about on-page optimization.

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Ask the Experts: Should I Have Dashes In My Domain Name?

There is no major problem with dashes in domain names. The main reason that we chose not to use one, and that we generally advise against dashes, is that hyphenated names don’t pass the “radio test.” …

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Ask the Experts: How Do I Manually Ping Google Blog Search?

Authoring tools do this automatically, but if you’re using a home-grown authoring tool (or none at all), you may need to manually ping the engines. Here’s how…

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Ask the Experts: Should I Make My Website With Site Build It (or siteCube, Web.com, etc.)?

We get a lot of questions about do-it-yourself site-creation software such as Site Build It. For the newbie who wants to create a website, there is a lot of information – and misinformation – out there that can make it very hard to choose website creation software…

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Ask the Experts: How Should I Integrate Articles Onto My Site?

Many people wonder whether to use a blog format for posting articles online, or whether a classic, tree-structured website navigation is better. We’d look at this situation from a few angles…

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Ask the Experts: Should I Optimize for Exact Phrase Searches?

While our gut is telling us that only a small percentage of searches are performed with quotes, we don’t know of any published research on this. Your question made us curious…

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Ask the Experts: Do I Need Both Singular and Plural Keywords?

Since search engines recognize a difference between singular and plural words, we think it is best to represent your keyword in both singular and plural forms on your website…

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SEO For the Do-It-Yourselfer

Gravity is founded on the expertise of its two partners, authors of the acclaimed SEO book "Search Engine Optimization: An Hour A Day" (Wiley, 2006, 2008, 2011). Order the third edition:

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The Right Brain

After starting out in industrial and corporate video production, Jennifer Grappone became a web project manager before working exclusively in SEO starting in 2000. Jennifer advocates a holistic approach to SEO, one that combines elements of good writing, usability, search-friendly site design, and link building.

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The Left Brain

Gradiva Couzin has been working in SEO since its early days in 1998. With a history as a civil engineer and experience in website and database development, Gradiva excels at the technical side of SEO, and enjoys facilitating communications between techie- and non-techie folks.

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