Book excerpts

Grappone and Couzin’s no-nonsense approach cuts through the jargon to simplify the process.
- P.J. Fusco, ClickZ.com

Search Engine Optimization: An Hour A Day covers everything you need to know to improve your website’s presence on the major search engines. Here is some of the helpful info you’ll find inside:

[1st edition] Table of Contents and Day-by-Day SEO Task List
The full list of what SEO: An Hour a Day will help you learn and accomplish.  Includes a step-by-step outline of Your SEO Plan.

[1st edition] Excerpt: Sample Hour-a-Day SEO Task (Link Building)
In the book, we say: “Surfing is not slacking!” And that’s especially true when you’re surfing for sites that might be willing to link to your website. This task tells you how to avoid wasting time while you look for links, and helps you think creatively to find potential linking sites.

[1st edition] Excerpt: SEO Tips For Your Business Type
Large, small, B2B, B2C, even one-person operations – there are challenges and advantages in SEO for every type of organization.  Here, we turn our attention to non-profits, and supplement our advice with a real-life example.